We are digital. SpinAwards

SpinAwards is a yearly award show that celebrates digital thinking in The Netherlands and Belgium. As the 2015 edition approached, we were asked to come up with a concept that lives and breathes ‘digital thinking’. We decided to write a manifest which profoundly stated the SpinAwards beliefs, concluding in the tagline We are digital. These words grew into the foundation of a powerful identity that works on both digital and analog levels.


Dog and Pony Amsterdam believes the foundations of design are rooted in strong ideas. Our team stands for craftsmanship, contemporary and distinctive design. We create media-defined solutions that have won awards at national and international level.

We work for clients including The Royal Concertgebouw, NPO3, Achtung, Lebowski Publishers and Grove Atlantic.
If you'd like to find out more about what we do, we'd be happy to invite you for a chat.